Welcome to MotorTrade.IE - providing support and practical advice to the Irish Motor Trade
Formed in 1995 and based at Silverstone, England - the home of the British F1 Grand Prix - our background is motor trade through and through.
Unlike most of our competitors, we have real experience of running dealerships at the highest level which gives us a unique insight into the demands of this ever-changing business.
We were the first to have a Windows based system, the first to use digital photographs and the first to offer SMS text messaging from within our systems. Sure, many systems now offer similar features but you can be sure that when it comes to new developments, we are always one of the first to offer it to our customers - not because we are computer boffins, but because we know how this helps to improve your business.

Consequently, we now have around 3600 users of our systems making us one of the most popular in the UK. Dragon2000 is in use at most franchises in the UK, at car supermarkets, used car specialists and independent workshops.
Many of our customers have remained loyal since our humble beginnings and many are considered friends. We'd like to think that we offer a product that is reliable and easy to use but, above all else, we offer support that is second to none.
We have no "automated" telephone systems - call the number and we pick up the phone. Our staff turnover is very low, resulting in long term product knowledge and an in-depth understanding of the job that our software is expected to do. We also know that your requirements change and that our systems need to evolve alongside your business.
If you're new to the motor trade, then don't worry - all of our customers were once!
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